Who is Payrix?
Payrix is a fintech leader that offers PayFac as a Service Platform which enables SaaS-based platforms to seamlessly integrate and embed payment and financial experiences into their platform. It’s part of Worldpay, a US-based company active in over 146 countries and processes 110M transactions in a typical day via mobile, online, and in-store.

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Situation
Payrix had built a strong technology platform but a nascent developer relations function. Through the process of being acquired, Payrix also experienced a flux in staffing. Chris Bunk was brought on board to elevate and optimize the developer experience (or DX) for their customers and give the team a strong foundation to maintain it.

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Why Payrix Technologies Chose DevRel.Agency
In Chris’ words:
"I knew I needed an outsider’s pair of eyes and hands to help us see what we were missing and to help us build the capabilities within Payrix. The DevRel.Agency team were referred to me and I realized they had the experience and credibility we needed."

 

Solution
First, we audited the Payrix Pro tool via our Developer Experience Audit. Our developers attempted to build a hello world, while documenting their journey and sentiment. The report on this section provided 99 pages of insight which we consolidated into actionable recommendations. Three strategic themes were also created to guide Payrix towards delivering a best practice level to customers.

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Following the report, we were onboarded to provide direct support to engineering, product, and marketing teams, which included rebuilding the API Spec on the latest OpenAPI guidelines, creating a new doc architecture, writing sections of the new Developer Integration Guide to be more comprehensive and ease the friction in their users’ journey, and providing insight into developer personas.

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Impact
In Chris’ words:
"The DevRel.Agency team understood our mission and worked side-by-side with our teams to provide the guidance and fractional support we needed to move our developer experience towards best practice. We are still in the early phases of rollout, but we expect this work will go far in reducing customer churn and increasing satisfaction in our product."